Precision Playbook

Fractional CCO Playbook

Elite commercial leadership—without full-time overhead

Fractional CCO Playbook

Contextual Strategy

"Fractional CCO gives you senior commercial leadership on demand—built to drive growth across online and offline channels without the cost of a full-time executive. Alongside strategy and execution, you gain access to my vast industry network of importers, distributors, wholesalers, retailers, Pharmacy OTC buyers, and Foodservice partners across 32 countries worldwide—so you can unlock opportunities faster and with higher-quality partners."

What this looks like in practice

A commercial plan that’s owned, executed, and measured weekly
Faster distribution wins through targeted introductions and structured partner selection
A repeatable sales system that scales across markets and channels

Ready to deploy?

Stop guessing. Start executing with a proven model designed for hyper-growth in the global FMCG space.

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The Playbook

My end-to-end framework for rapid commercial impact.

01

Scan (Fast commercial reality check)

Review revenue, margins, channel mix, promo spend, and customer performance. Map your routes-to-market and assess team capability.

02

Analyze (Find the true growth levers)

Identify where you’re leaking growth. Pinpoint high-ROI accounts/channels and match your offering to the right partners.

03

Plan (Use existing resources and budgets)

Build a 90-day plan using your current resources. Set targets by channel and account with clear activities and owners.

04

Execute (Lead from the front + activate the network)

Run weekly commercial sprints. Open doors using my network. Coach your team live in calls and negotiations.

05

Evaluate (Prove impact and keep improving)

Track leading + lagging KPIs. Adjust fast using data and feedback. Leave you with a scalable system.

Deliverables

The tangible assets you'll own after our engagement.

90-day commercial plan + 12-month roadmap
Partner and channel strategy + target account list
KPI dashboard + operating cadence
Execution standards and sales system templates

Bridge the Gap
to Market Dominance.

Schedule your free intake today and let's map your path to dominance.

Start Your Playbook