Precision Playbook

Sales Channel Growth Playbook

Grow retail & sales channel sell-in & sell-out with precision

Sales Channel Growth Playbook

Contextual Strategy

"Channel growth is about choosing the right channels, executing consistently, and improving sales effectiveness. This service strengthens your channel strategy and field execution—while leveraging my network across FMCG retail, Pharmacy OTC, wholesalers, distributors, and Foodservice in 32 countries to accelerate introductions, benchmarks, and expansion paths where needed."

Focus Areas

In-store & shelf-edge excellence
Promotion ROI & sell-out velocity
Sales call conversion & effectiveness

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Stop guessing. Start executing with a proven model designed for hyper-growth in the global FMCG space.

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The Playbook

My end-to-end framework for rapid commercial impact.

01

Scan (Channel performance snapshot)

Review distribution, assortment, and promo ROI. Assess field standards: shelf, price, visibility, and compliance.

02

Analyze (Find the highest ROI growth opportunities)

Identify where velocity + margin + scalability intersect. Map the execution gaps blocking sell-out.

03

Plan (Max impact using existing people and spend)

Build channel plans with targets. Define call strategy, route planning, and key account priorities.

04

Execute (Field excellence + buyer wins)

Improve sales calls and key-account outcomes. Activate network connections to accelerate distribution.

05

Evaluate (Optimize continuously)

Track indicators: new distribution, compliance, visibility. Turn actions into reorders and profitability.

Deliverables

The tangible assets you'll own after our engagement.

Channel strategy & assortment map
Field execution standards
Sales call script & prep guides
Promotion effectiveness dashboard

Bridge the Gap
to Market Dominance.

Schedule your free intake today and let's map your path to dominance.

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